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G/D/P SHOPPER COLLOQUIUM 2019

Guided by the motto „Shopper experience: key Insights & effective activation“ Shopper experts learned about the latest insights, shopper activation and best practice at the POS.

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By: 27.04.2016,

Vegan competence of shopping sites

Where is the best quality for vegan products? A survey, conducted by Forschungsgruppe g/d/p, with regular consumers of vegan products shows that the quality of products in supermarkets is rated ...

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By: 25.04.2016,

Germans buy healthier than 5 years ago

A big part of today`s shoppers pays more attention to health value and ingredients of groceries. This shows a recent survey by Forschungsgruppe g/d/p. Women buy consciously more often than men.

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