As an independent market research institute, the g/d/p research group has been providing bases for decisions, consultancy and intelligent data services for over thirty years. Our principal clients include retail and services companies, as well as manufacturers of consumer goods. Our services are used by owners of companies, managing directors, market researchers, marketing managers, category managers and product developers.

As an owner-managed firm, we offer a service-oriented corporate culture: personal, reliable and dedicated. 65 employees from a wide range of backgrounds work in interdisciplinary teams. This is supplemented by an in-house telephone studio with 200 workstations, our sister company CALL & CARE as well as international partner companies.

You receive comprehensive service from a single source, ranging from data collection, analysis and advice to individual simulation tools using complex research approaches and also large studies involving up to 50,000 respondents and the observation of up to 800,000 people.